"Indian food" doesn't exist. There is Naga smoked pork , Goan vindaloo (influenced by Portuguese wine), Kashmiri Rogan Josh , and Bihari Litti Chokha . Indian culture and lifestyle content thrives on specificity.
That is the real lifestyle. That is the real culture. Are you looking to create content in this space? Focus on "Niche Down, India Up." The smaller the story, the larger the impact. 12 year xdesimobi
India is not a monolith; it is a continent disguised as a country. To create or consume that truly resonates, one must abandon stereotypes and embrace the chaotic, colorful, spiritual, and hyper-modern contradictions that define daily life for 1.4 billion people. "Indian food" doesn't exist